Events Often Overtake Companies

Sourced with compliments from http://www.avc.com/a_vc/2009/09/events-often-overtake-companies.html

I’ve found myself saying “events overtake companies” a lot this week. I’m not sure exactly why it was the phrase of the past week, but I did spend a lot of time talking to entrepreneurs running businesses that are growing rapidly, causing the founders to rethink their strategic plans.

I think less than 20% of the companies we back end up doing what they started out planning on doing. They build something, get it into the market, and then things happen. Often it turns out the market wants something a bit different than they are offering. Or that the users adopt one part of the product and don’t use another part very much at all. Or developers start building things on top of the API that opens their eyes to a much bigger opportunity. Or it could simply be that the market loves what they built and they have to spend all their time on scaling and infrastructure and all the things they planned on building go to the back burner.

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